Corporate Rebranding for Cultura Mezcal
Branding / Mezcal / Stategy / Corporate identity
We currently manage the brand strategy of CulturaMezcal, which identity originates from an Art Nouveau concept. For the corporate rebranding we employed a brand concept that fuses classical and modern elements. Since the rebranding of Cultura Mezcal, katapolt has provided comprehensive support to the brand in areas such as brand identity, event imagery, editorial projects (catalogs and brochures), and digital promotion. CulturaMezcal focuses on marketing agave spirits, primarily mezcal, in Europe.
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